Win Local Orders with Mercury Online

FTD's e-commerce website, Mercury Online, is designed for florists and powered by Shopify, the leading online platform in the market today.

With Mercury Online's cloud-based backend operated by Shopify, you have the freedom to update your site from anywhere, as well as benefit from higher-than-average conversion rates and access to high-performing features at no extra cost.

Control your Business from Anywhere
Integrates with Mercury HQ giving you the freedom to manage web, local and wire orders on a single, intuitive platform.

Boost Revenue
Order values average $105, and the average conversion rate is higher than the industry average ranging from 7-12% (the more engaged you are, the better the rate!).

Mobile-friendly, Easy to Shop
Capture shoppers on their mobile devices for a seamless shopping experience.

No Hidden Costs
With no fixed monthly costs, you only pay when you get an order.

Tailor your Success
Customize your site with local products, set pricing and add-ons to maximize your profitability.

View the FTD Flower Shop Demo site.

Features Just for Florists

Mercury Online includes additional features designed specifically to boost your online floral business, such as:

  • Custom add-ons available for local delivery.
  • Real-time order updates pushed to your devices.
  • The ability to adjust delivery fees and turn ZIP codes on and off to manage your order capacity and profitability.
  • Live chat is designed to convert questions into orders.
  • Additional services are available to boost traffic and sales like ratings and reviews, business listings management and cart abandonment.