NEW INTERNET ADVERTISING PROGRAM DELIVERS
ONLINE CONSUMERS TO FTD FLORISTS

DOWNERS GROVE, IL. (January 30, 2006) - FTD Florists can now advertise their web site on Google, Yahoo, MSN, AOL and Ask Jeeves with FTD Local Search. This new Internet advertising program provides members with prominent placement in search results with the most popular search engines in the world.

FTD Local Search gives thousands of consumers the opportunity to shop from florists' web sites or by phone and the members receive 100% of every order. Best of all, FTD Members only pay for visitors who search for their product online, look at their ad and chose to enter their site. This service also gives members the opportunity to set up a monthly campaign budget.

"There are over 10 million searches for florists and flowers on a monthly basis on these search engines," said Bill VanCleave, FTD's Executive Vice President of Member Services. "And up to 60% of the time the consumer is searching for a local provider. With the FTD Local Search marketing platform, we're able to provide our florists with the industry's best - and virtually hands-free - local search marketing solution, helping them build their businesses by connecting with potential customers online."

In addition, FTD Members will receive reports that give them phone call and order tracking as a direct result of this advertising. These easy to-read reports will allow florists to determine how many visitors and orders they're receiving as a result of their advertising investment.

FTD Florists will be sure to reach the millions of consumers shopping online by combining the FTD Local Search with FTD's other two Internet marketing programs, FTD Online YellowPages and FTDflorists.com.

For more information about FTD Local Search, call 800-788-9000, ext. 8990 or email myfbc@ ftdi.com.

About FTD Group, Inc.
FTD Group, Inc. is a holding company for FTD, Inc., which is a provider of floral services and products and a direct marketer of flowers and specialty gifts.

Press Contact
Megan Buchanan
FTD Inc.
3113 Woodcreek Drive
Downers Grove, IL 60515
Tel: 630-724-6540
Cell: 630-699-7088
Email: mbuchanan@ftdi.com

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