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NEW FTD Technology Banner Ads

Interested in increasing your incoming florist orders?  FTD is offering electronic advertising for the FTD Directory CD. Florists who subscribe to Listing and Display Ads in the FTD Directory will receive FREE Electronic Banner Ads that will appear in the updated releases of FTD Mercury and Mercury Direct. These Banner Ads will appear below the florist search results and will automatically rotate every few seconds. Clicking on these ads will bring up the additional codification details of the florist as well as any Special Listings information. These Electronic Banner ads are no additional cost to current Listing and Display Ad subscribers.

Banner Ad Types
There are 3 different types of Electronic Banner Ads (see sample below): Gold, Silver, and Bronze. Gold Ads are created for any full or half page Display Ad subscribers or 9 inch Listing Ads in the FTD Directory. Gold Ads will rotate at a frequency that is 4 times as often as a Bronze Ad and 2 times as often as a Silver Ad. Silver Ads are created for any 6 inch or 4.5 inch Listing Ads in the FTD Directory. Silver Ads will rotate at a frequency that is 2 times as often as a Bronze Ad. Bronze Ads are created for any 3 inch or 1.5 inch Listing Ads in the FTD Directory.

FTD will automatically create these Electronic Banner Ads for any Display or Listing Ad and include them in the next FTD Directory at NO CHARGE.

If you would like to purchase or increase your ad space within the FTD Directory, please call 800 788-9000 and ask to speak with your Directory Sales Rep.

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