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Convention Home | Schedule of Events | Travel & Hotel Information | Exhibitors | FREE Room Offer!

 


 

Schedule of Events subject to changes and revisions

Thursday, July 21, 2005

2pm - 6pm

Registration/Information Desk Open

5:30pm - 11pm

Texas Rangers vs. Oakland A's - Ameriquest Field in Arlington
(Additional cost | Space is Limited | Click Here for More Information)

 

Friday, July 22, 2005

8am

Registration/Information Desk Open
 

9am - 10:00am

Business:  Jumping Through Hoops-Defining Business Procedures and Shop Management with Quality Communication
Instructor:  John Klingel AIFD, AAF, PFCI of the South Florida Center for Floral Studies

Finance:  Financial Management for the New/Non-Financial Floral Owner (Level: Beginner)
Instructor:  Gaylon Pyle of Quality Advantage Training and Consulting

Mercury Delivery:  Introduction to Mercury Delivery (Part 1 of 2)

Mercury Technology:  Welcome to the Mercury Technology Showcase
 

11:30am - 12:30pm

Profitable Design:  Thinking Outside the Container...Turning Inventory Into Cash
Instructor:  FTD Design Instructor Jeff Corbin AIFD, AAF, PFCI

Marketing:  E-Marketing Workshop (Level: Beginner)
Instructor:  Yahoo!

Human Resources:  8 Essential Steps to Finding & Keeping the Best Staff
Instructor:  Donald Cooper of The Donald Cooper Corporation

Mercury Delivery:  Zoning, Mapping and Reporting (Part 2 of 2)

Mercury Technology:  Welcome to the Mercury Technology Showcase
 

1pm - 6pm

Trade Fair Open

Mercury Technology:  Hands-On Lab
 

2pm - 3pm

Human Resources:  8 Essential Steps to Finding & Keeping the Best Staff
Instructor:  Donald Cooper of The Donald Cooper Corporation

Marketing:  How to Get $100,000 Worth of Publicity for FREE!
Instructor:  Marty Grunder of martygrunder! Marketing, Management & Motivation

Finance:  Financial Management for the New/Non-Financial Floral Owner (Level: Beginner)
Instructor:  Gaylon Pyle of Quality Advantage Training and Consulting

Marketing:  E-Marketing Workshop (Level: Advanced)
Instructor:  Yahoo!

Mercury Advantage:  Getting Started on General Ledger

Mercury Marketing:  Getting Started on the Marketing Module
 

4pm - 5:30pm

Main Stage Design Program and Q&A:  Holiday Theme
Instructor: FTD Design Instructor Toomie Farris AIFD, AAF
 

6:30pm - 8pm

FTD Yellow Rose of Texas Dinner and Presentation by FTD CEO Michael Soenen
Kick off the FTD event by finding out how FTD is working for you. FTD CEO Michael Soenen will present the future of FTD partnerships, featuring each area of your business, the changing retail environment and how FTD Florists can compete stronger than ever now and in the future.
 

8pm - 10pm

Welcome to Texas Reception  - Trade Fair Open
Come back to the Trade Fair to find incredible deals, coffee and treats!

 

Saturday, July 23, 2005

8am

Registration/Information Desk Open
 

8am - 9am

NEW! Regional Networking Breakfast
By popular demand, FTD now will offer an opportunity to mingle regionally even though you may be thousands of miles away from home! Join us and show your pride for your state, meet fellow florists from your area and chat with your dedicated field business consultant.
 

9am - Noon

Trade Fair Open

Mercury Technology:  Hands-On Lab
 

9am - 10am

Marketing:  Fun, Cheap & Different Marketing Ideas to Grow Your Company
Instructor:  Marty Grunder of martygrunder! Marketing, Management & Motivation

Sales:  Explode Your Sales
Instructor:  Bob Negen of WhizBang Training!

Finance:  Improve Your Profitability and Create a Business with Value (Level: Advanced)
Instructor:  Gaylon Pyle of Quality Advantage Training and Consulting

Mercury Delivery:  Introduction to Mercury Delivery (Part 1 of 2)

Mercury Technology:  Welcome to the Mercury Technology Showcase
 

10:30am - 11am

AIFD Program in Trade Fair Theater
 

Noon - 2pm

FTD Member Anniversary and Awards Luncheon
with Special Guest Speaker Michael Abrashoff

Come celebrating yours or fellow members’ landmark anniversaries in partnership with FTD, plus four of the prestigious FTD Member Award recipients will be announced at the luncheon. Then, see Michael Abrashoff, the former Commander of U.S.S. Benfold and author of It's Your Ship! Michael will speak exclusively to FTD Members. Don't miss it!
Click here to see a biography on Michael Abrashoff
 

2pm - 6pm

Trade Fair Open

Mercury Technology:  Hands-On Lab
 

2pm - 3pm

Marketing:  How to Get $100,000 Worth of Publicity for Free
Instructor:  Marty Grunder of martygrunder! Marketing, Management & Motivation

Sales:  Explode Your Sales
Instructor:  Bob Negen of WhizBang Training!

Finance:  Improve Your Profitability and Create a Business with Value (Level: Advanced)
Instructor:  Gaylon Pyle of Quality Advantage Training and Consulting

Profitable Design:  Little Shop...Little Shop of Flowers
Instructor:  FTD Design Instructor Tina Stoecker AIFD, PFCI

Mercury Delivery:  Zoning, Mapping and Reporting (Part 2 of 2)

Mercury Marketing:  Getting Started on the Marketing Module
 

3:30pm - 4pm

AIFD Program in Trade Fair Theater
 

4pm - 5:30pm

Main Stage Design Program and Q&A:  A Profitable Wedding Story
Instructor:  FTD Design Instructor J. Keith White AIFD
 

6:30pm - 7pm

Reception
 

7pm - 11pm

REACH FOR THE STARS!  Dinner & FTD Member Awards Celebration
This event promises to be a first-class celebration of your hard work and dedication to the floral industry. Celebrate with your fellow florists and enjoy a first-class dinner, drinks and entertainment. Plus, the prestigious 2005 FTD Lifetime Achievement and John A. Valentine Awards will be presented. Dress is semi-formal.

 

Sunday, July 24, 2005

8am - 9am

NEW!  Farewell Breakfast in the Trade Fair
Be sure to take advantage of last minute shopping opportunities at the FTD Trade Fair!
 

8am - 1pm

Trade Fair Open

Mercury Technology:  Hands-On Lab
 

9am - 10:30am

Main Stage Design Program and Q&A:  Everyday Design in Home Decor
Instructor:  FTD Design Instructor Deborah De La Flor AIFD
 

10:45am - 11:45am

Sales:  Explode Your Sales
Instructor:  Bob Negen of WhizBang Training!

Business:  Jumping Through Hoops-Defining Business Procedures and Shop Management with Quality Communication
Instructor:  John Klingel AIFD, AAF, PFCI of the South Florida Center for Floral Studies

Profitable Design:  Thinking Outside the Container...Turning Inventory Into Cash
Instructor:  FTD Design Instructor Jeff Corbin AIFD, AAF, PFCI

Profitable Design:  Little Shop...Little Shop of Flowers
Instructor:  FTD Design Instructor Tina Stoecker AIFD, PFCI

Mercury Advantage:  Order Entry and POS Tips & Tricks

FTD Mercury:  Order Entry and POS Tips & Tricks
 

1pm - 5pm

Dallas Dazzles: A City Tour
(Additional cost | Space is Limited | Click Here for More Information)

Divine Grapevine & Wine Tasting Tour
(Additional cost | Space is Limited | Click Here for More Information)

 

*Schedule of Events subject to change

*Dress for all events is business casual, unless otherwise noted.

 

 

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